Sweetened whole wheat and rice cereal with cinnamon. No artificial flavors or preservatives. No high fructose corn syrup. No partially hydrogenated oil. Made with real cinnamon. Whole Grain: 10 grams per serving. Eat 48 g or more of whole grains daily. WholeGrainsCouncil.org. Mom's Best Cereals: family friendly for four generations. Eat the best, then do what's best! Carton made from 100% recycled paperboard. Minimum 35% post-consumer content. Made using renewable wind energy. One of the world's oldest, most popular spices, cinnamon is harvested from the inner bark of trees that thrive in warm, tropical climates. Australian farmers grow wheat throughout winter - harvesting in late spring or early summer, when it would just be starting to grow in North America. Simple goodness promise. Simple Goodness Promise: We promise to make cereals that balance great taste, quality ingredients, and affordability. Mom's Best Cereals contain no artificial flavors or preservatives, high fructose corn syrup, or partially hydrogenated oil. There's better in every bowl. Minnesota-based, family-focused Mom's Best Cereals has always been committed to being better for families and the planet - today and tomorrow.