Cantu's award-winning Sulfate-Free Cleansing Cream Shampoo easily becomes a holy grail staple for natural hair! Carefully crafted with the iconic formula of shea butter and essential oils, the Sulfate-Free Cleansing Cream Shampoo produces a rich lather that gently removes heavy buildup and provides moisture to reduce breakage during shampooing. Great for all hair textures, including natural, relaxed, color-treated, texturized, and permed hair. Our award-winning shampoo contains no harsh ingredients, making it the go-to shampoo for dry, brittle hair that needs extra care. It's mineral oil, sulfate, paraben, silicone, phthalate, paraffin, and propylene-free to ensure hair reaches optimal health. To use, simply wet hair completely, then squeeze Sulfate-Free Cleansing Cream Shampoo into hand and massage into hair beginning at the root and working toward the ends. Lather, and then rinse thoroughly with cool water to lock in moisture and produce shine. For hair with heavy product buildup, repeat cleansing process as needed. For best results, follow up the shampoo with Cantu's Deep Treatment Hair Masque, Cantu's Hydrating Cream Conditioner, and then style with other products from Cantu's Shea Butter Collection.

• Shea butter and essential oil formula nourishes hair during and after cleansing
• Great for natural and processed hair of all types
• Rich lather removes heavy buildup
• Gentle sulfate-free formula moisturizes hair and prevents breakage
• Formulated with no mineral oil, silicones, parabens, or sulfates